Results for Office of the Japanese Consul General - Foreign Lobbying Influence Tracker - A project of ProPublica and Sunlight Foundation

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3 Contacts on behalf of Office of the Japanese Consul General

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Date	Lobbyist	Firm	Country	Issues
2008-02-21	None	Daniel J Edelman Inc	Japan	Submitted research memo with information concerning advertising rates for publications including The New York Times, The Wall Street Journal, the Washington Post, Foreign Conducted research on media coverage of Japan among major U.S. newspapers, focusing on editorial points of view regarding Japan's prime ministers, and factors influencing tone of coverage, Met to discuss general communications strategy and opportunity for media research, Drafted initial research proposal, Pitched baseball PowerPoint presentation to media, Met to discuss refining research proposal, Submitted revised research proposal, Pitched baseball PowerPoint presentation to Sports Illustrated, focusing on Tom Verducci, Met to discuss refining research proposal, Submitted revised research proposal, Finalized scope of research and research agreement, Pitched baseball PowerPoint presentation to Sports Illustrated, focusing on Tom Verducci, Edelman continued its work with CGoJ to complete the comprehensive research project on U.S. media coverage of Japan. Activities included: Counseled on the research analysis of 685 articles, which reached a potential audience of 776.3 million people, to develop initial findings and conclusions, Held an on-site client meeting and conference calls with StrategyOne, Edelman's research subsidiary, to review the initial findings and conclusions of the research project, Updated the initial findings and conclusions to include analysis of how well the key messages of PM Koizumi and PM Abe were covered in the media, Developed a memorandum with executive analysis of key research results, as well as "key learnings" for the Fukuda Administration, Monitored key media outlets for new items of special interest to the Consulate General of Japan in New York, Heldn internal discussions on the implications of the research project's findings on the mission CGoJ, as well as opportunities to aid the Consulate's mission in the future
None	None	Daniel J Edelman Inc	Japan	Edelman completed its research project on U.S. media coverage of Japan by delivering a strategic analysis of research data to identify "best practices" in media relations. Activities included, Developed outreach strategies to influential reporters at The Wall Street Journal and The Los Angeles Times whoe have shown favorability to Japan. Formulated strategic media relations tactics to help the Ministry of Foreign Affairs convey its key messages to U.S. news reporters in creative ways, such as informal conversations with foreign correspondents and arranging third-party speaks to speak to reporters on the Ministry's behalf, conducted an intensive media training workshop for Ambassador Ichiro Fujisak, developed a specific training model for Mr. Fujisaki highlighting key issues in Japan's international relations, and incorporating the Ambassador's advanced experience in diplomacy and conducting media interviews. Supported the training with on-camera digital taping and review of techniques following each practice interview. Reviewed communications initiatives at the Consulate General of Japan in New York. Topics included: Potential topics for media training with Ambassador Fujisaki. A potential opinion editorial (op-ed) about the Sea of Japan issue, including how to frame such an op-ed as an argument in favor of abandoning old debates and embracing a productive dialogue that focuses on the future of Asia. Discussed U.S.-based media strategy with Mr. Hideo Fukushima, Counsellor, Director of Public Affairs, Embassy of Japan in Washington, DC, and Mr. Misumi. Edelman shared its perspectives on the U.S. presidential election and likely evolutions in U.S. foreign policy during the next presidential administration.
None	None	Daniel J Edelman Inc	Japan	Edelman recommended that the Japan Ministry of Foreign Affairs consider an op-ed placement in a major American newspaper that compares and contrasts both countries' leadership transitions and frames the Japan-U.S. relationship as critical to both countries' future economic vitality. Developed a detailed outline of an op-ed piece under the signature of Prime Minister Taro Aso. The op-ed outline positions Japan in general, and its relationship with the U.S. in particular, as central to geopolitical stability. Monitored key media outlets for news items of special interest to the Consulate General of Japan in New York, Held internal discussions on the implications of U.S. media coverage on the mission CGoJ, as well as opportunities to aid the Consulate's mission in the future.

*An asterisk in the "issues" field means no issues were listed for this specific meeting, so the client registration information is displayed instead.

25 Lobbyist Payments from Office of the Japanese Consul General